Where to get posts for the group. Where to get content for the social group Vkontakte: a brief overview of the options

In this article I will reveal the issues of promoting business in social networks. network Vkontakte, I will talk about how to promote a Vkontakte group for business, how to automate the routine work of promoting on Vkontakte, how the group's activity has been raised, and much more. But first things first!

Why should your business be Vkontakte?

The answer is actually simple - there are your customers! To be closer to customers, you need to go where they are constantly. It's no secret that Vkontakte sales are going well and for my online store, the Vkontakte social network ranks second in terms of sales.

How to get clients from Vkontakte

First of all, you need to get a group. Then advertise your group in order to get the first ones to join, and then keep those newcomers. If you think people join your group to find out about discounts? Yes, but not only for this! Interesting content attracts them much more! If there are interesting posts in your group, and not just posts with your products, then the activity of the group will grow at a high speed. Therefore, you need good content, contests and polls, then by means of likes and reposts you will not need to spend a lot of money on promotion, the group will begin to grow on its own!

Where to get good content for the group?

The best option is to make your own. But it's no secret to anyone that all groups and publics take content from each other, rarely redo it, and even less often look for it somewhere else. Unique content is good, but for business you don’t have to look for uniqueness, it’s enough to post something that already collects a lot of likes, thereby you publish a sure post (which you already like, which means it’s more likely to get a lot of likes and reposts in your group) . Such posts, as a rule, need to be taken in large publics (mean, theft, but it works). How to automate the process, now I'll tell you.

How to automate posting in VK

Of course, you can hire an administrator and he will post posts, but it costs money, so we use Vkontakte auto-posters. Now there are many computer programs and online services for delayed publications in order to score posts a day ahead and not worry about the fact that the group is not full. But these posts still need to be found, and this is the routine! I personally hate to rummage through public pages and look for interesting posts, but just recently I found a cool software called Mix Poster, which itself finds posts that collect a lot of likes, shows them to me and posts to my group! In my opinion, this is a brilliant invention, because it takes on routine work, and gives me the opportunity to communicate with customers and engage in sales!

After watching it, I immediately downloaded the program and started trying to work with it. I also gave a link to it to my partner, Vkontakte promotion specialist Vladimir Kondratenko, and he was also delighted. I think it’s not worth talking about the benefits, because you saw everything on the video. I can’t make my own video, but next time I’ll write an article about my experiment with this software. The program is free for the first time, so you can download it on the official website, here HERE!

Bonus!

As promised - bonus! I contacted the manager and developer of the Mix Poster project and asked him for a discount for my readers. He gave the go-ahead, although the cost of the software is already a penny 520 rubles PER YEAR. And my readers and I get a 10% discount. In the meantime, test for free here!

How to increase activity in a group

Activity is raised by contests, polls and many posts. As you saw in the video, the program can increase activity at times, but what about contests? Come up with interesting polls with multiple choice answers, it's not difficult. You can offer some of your product or service for free and arrange a competition. But only in the conditions of the competition must there be a repost, because by means of reposts you gain more audience!

A service or product, as a prize in a contest, may not necessarily be expensive, but you don’t need to give unnecessary trinkets either, it will not be interesting for subscribers.

Output

If you post a lot of interesting posts, make contests and polls, then the activity in your group will be higher, and therefore sales will also increase. Therefore, look for good content for your group, download automation software (it will help a lot in your work), and delight readers with interesting publications.

Successful sales to you Vkontakte!

Hello friends!

Today I will tell you a secret way to create an unlimited amount of content for posts in the VKontakte group, which group admins are silent about. The method, frankly, is not very honest, but with its help you will collect textual material for publication in a group for several years to come. Moreover, without much difficulty and almost fully automatic.

Collection of content for posts by keywords

The meaning of the idea is that you, with the help of a parser program, will collect from the Internet a huge amount of textual information on your subject, which you will later use for your posts in the group.

Right now, take the time, go through all the steps, collect a huge pile of texts and, thereby, provide yourself with a springboard for text content for the group for many years to come.

The first stage of content selection is the creation of a semantic core

First of all, you need to collect a database of key phrases on your subject. Such a base is called a semantic core. The semantic core of your topic will come in handy more than once in your further work on the group, so it’s worth spending a couple of hours now to compose this core and use it in the future.

I will not dwell on the compilation of the semantic core, this is a topic for a completely different article. If you have never done this, use the Wordstat.Yandex service and copy as many phrases as possible from there that people are looking for on your subject.

The more keywords you collect on your topic, the better. Don't stop at 50-100 requests. Take your time, collect 1000 requests, collect more if you can. This base will still come in handy for you, and more than once, so do not spare your strength at this stage.

Just do not forget about deleting "dirty" queries, that is, phrases that are not directly related to your subject. For example, if your theme is “Russian holidays”, then it makes no sense to include the phrase “USA holidays” in the semantic core.

When you are done with compiling the semantic core, you will have an extensive list of keywords on hand, with the help of which you will further promote your group and fill it with content.

The second stage is the collection of text content for publications

Now you have to go through the next step - to type on the Internet a textual database of information on the collected key queries.

To do this, use the program "Text Parser". You can download it from this link.

Download the program, unzip the archive, open the unzipped folder and find the key.txt file, open it. Now copy all your collected key phrases into this file, one phrase per line. Save and close it.

You copied the database of keywords into the working file of the Text Parser, now open the parser.exe program itself.

Now check the box "save with a list of keys to a list of directories" and click on the "parse" button. Everything, the parsing process is started.

Now the program will scour the Internet and save all articles that match your keywords in text files. Files with texts will be saved in the "list of directories" folder. What is convenient, for each key phrase, the program creates a separate file - in the future it is more convenient to work with them.

The parsing process can take a very long time, up to several days. Don't despair, be patient and let the program finish the process. If you need to turn off the computer, and the parsing process has not yet been completed, it's okay, feel free to close the program. The next time you run the program, the parsing process will pick up where it left off, so you can do it in chunks whenever you like.

When the program has processed all your key phrases, your golden text stock will be in the "directory list" folder. Of course, the text in the files will be very dirty and there will be quite a lot of "left" texts, but that's okay. In all this heap of rubbish there is a lot of really useful and interesting information that will serve as an excellent base for your text posts in the future.

Open the file, and slowly, in order, from top to bottom, look for interesting information for posting. Delete what comes across off topic immediately so that in the future you will no longer stumble upon it again and again. Found an interesting article? Fine. Now you need to shorten it a little, edit it, find a picture for it that makes sense - and publish it in your group as a post.

I hope I've explained this idea to you in some detail, and now you will provide yourself with information for text posting for a couple of years ahead.

In addition to the amount of information available, the benefit of this idea is that the articles you collect are relevant to the search terms you collect. And this means that for the same requests, VKontakte users will also find your group, respectively, this idea will bring you a fairly large number of new subscribers.

Just do not copy the text completely. Edit it, at least a little. Rewrite a couple of sentences in your own words, replace a few words with synonyms to give your post a little bit of uniqueness.

And do not abuse the same texts, remember that you need to publish a variety of posts. But more on that in the next article.

And in order to receive all the latest materials on Business online, I invite you, in which you will be the first to receive all the latest information, as well as many useful bonuses and gifts.

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Hello! Today we will touch on such a topic as content promotion in social networks. Let's talk about where to get posts for a group in contact, as well as what services are best to use in order to simplify and automate this process as much as possible.

Content is one of the most significant parts of the chain, which significantly increases all the chances of successful promotion in social networks.

VK has many different types of content. Everyone knows that by default it looks like text + image. Polls, audio and video recordings can be attached to posts.

And the publication of various surveys helps to understand what exactly causes the greatest interest and response from your audience.

All posts that you publish in the group must be accompanied by an image or photo, as most netizens are "visuals" and respond better to images. One text does not look so attractive.

The principle of collecting content for posts by keywords

The principle is that you collect a lot of textual information on a specific topic on the Internet using a parser program. All collected information can be used for your posts in a group or public.

First you need to collect key phrases on your subject. This process is called the compilation of the semantic core. It is worth spending some time on it to simplify your further work.

At the second stage, it is necessary to collect a textual database of information on the key phrases that have been collected. To do this, use special programs - parsers.

Pre-assembled keys are uploaded to the parser, which are then used to collect content.

The program will search and save all articles in the list of directories. A separate file can be created for each passphrase.

Such a process can last from several minutes to several days, after which the stock of content you need on the topic you need will appear in the list of directories. It remains only to open the files in order and choose the most interesting information for publication.

If off-topic texts come across, you can delete them without hesitation in order to clean up unnecessary trash.

And if the text is quite interesting and appropriate, then it’s worth further work with it a little before publication: shorten, edit and select a picture according to its meaning.

The advantage of this process is that in addition to interesting information, the collected articles are relevant to search engines. That is, by request, users will find your group. And these are new subscribers.

But in no case should you completely copy the text. It's important to rewrite a few sentences and replace some words with synonyms to make your post unique.

And now let's talk about how you can simplify your life and not go into the details of fine-tuning various parsing programs.

Services for the promotion and promotion of a group on Vkontakte

Smmbox.com . This site is very popular among users. Its goal is to look for quality and interesting content. In addition, you can set up a schedule and delayed posting for communities in any social network.

What can SmmBox do?

1. Firstly, the service makes it possible to post information to your publics from different resources in a few clicks. Quick post publications are obtained through the use of a special browser extension.
2. Secondly, for a new publication, a smart calendar can advise the time. You can use the already compiled schedule of publications. All posts will be posted on time.
3. Thirdly, you specify the groups that post interesting content, and the system will automatically search for posts with the largest number of likes and reposts in them. You can post these posts in one click.
4. Fourthly, this site applies watermarks to pictures automatically, which makes the content memorable and individual. Images can be overlaid not only with text, but also with other images.

Tariffs for using the service, I think, are more than affordable for such functionality:

CleverPub - another service for managing and promoting groups, including:

• delayed posting;
• tracking;
• search messages and communities.

You can search by various thematic groups, and the bonus will be the ability to clean your public from unwanted garbage and spam automatically.

Tariff plans are presented in various options for your specific tasks:

In conclusion, I would like to say that when it comes to the promotion of a resource, regular content filling is a priority.

To succeed, you need to constantly offer your audience new, useful and interesting materials.

I hope the material will be useful to you. Do not forget to subscribe to blog updates, as well as to the Telegram channel t.me/site.

Good luck and see you soon!

If you need popularity, recognition and attendance of your page, then interesting posts for VK on the wall of a group, public, or personal profile must be added regularly. By maintaining and warming up the interest of your audience, you not only retain current subscribers, but also attract new ones by posting viral cool content that an active audience will be willing to share.

Finding the most popular posts on VK is actually not so difficult. The main difficulty is to learn how to select the most juicy content among that daily ton of news, memes, pictures, photos and videos, bringing only the best of them to your subscribers. You can, of course, follow the path of least resistance and collect posts from neighboring communities close to the topic, but your subscribers, for the most part, will definitely not be happy with such actions (soon the comments will be filled with cries of “BAYAYAN !!!”).

One of the key mistakes of many beginner communities is that they use hackneyed posts (aka "bayans"). This is not the best tactic and most often it does not lead to anything good, even if these pictures and memes are very cool. Content is of key importance in the development of the community, so it needs to be given special attention. Follow global trends, respond to new hype in time and use situational marketing. To simplify the analysis of information and the preparation of materials, there are a number of resources where you can find good ideas for VKontakte posts:

1. ratingi.com/posts.php – this site contains the most popular posts from all Vkontakte communities. The rating can be viewed by likes and reposts. Temporal filtering allows you to run posts from the last hour/day/week/all time.
2. www.pinterest.com/ – here users themselves collect the most interesting content from various sites and social networks. The Russian equivalent is pinme.ru/ .
3. surfingbird.ru/ – the vastness of the resource has collected a lot of useful, often voluminous, information (news, facts), so it is an excellent source for creating solid posts.
4. public.ru/ And adme.ru/- here you can dig up a lot of interesting collections, life hacks and interesting facts on a wide variety of topics.
5. http://weheartit.com/ is a good source of photo content that allows you to make cool posts.

Using these services wisely, you can come up with tons of ideas and build a great content plan to make your community unique and interesting.

What and how to post?

It would seem that nothing complicated, take a record and publish it in a group. But no, it's not that simple. In this case, you need to take into account factors such as the topic of the community and the frequency of publications. Now in order.

Frequency

You can post up to 50 posts per day in a group (VK limits), but you don’t need to try to use up the entire limit. The frequency directly depends on your subject. If these are serious business projects, online or offline stores, narrow niche communities or other similar topics, then in this case quality is better than quantity. In such communities, it is enough to post 1-3 posts a day, alternating informative information, interesting facts and humor with posts that reveal the main topic of the community (for example, information about a new product in a store or news about an upcoming business conference).

If your community has a wide range of topics (travel, love, funny pictures, movies, music - as an example), then a large limit of posts is in your favor. Such projects require frequent posting and usually post from 10 to 50 entries a day, alternating funny memes with posts about love, sad pictures with educational facts, etc. It all depends on the topic, and more on that later.

Subject

I am sure that none of the people reading this text will place a post in the vegan group about the divine taste of barbecue just taken from the fire. I think the example is clear, but now a little more detailed.

Find your niche. Find your topic. You should not post the same type of posts, you need a variety of content, but you must clearly understand what you want from the community and what its goal is.

If you are a business coach, you will need beautiful motivating content on the topic of making money and free time. Store owner - give your target audience informative stories about the brands you sell and the use of the items offered, find cool memes that your potential buyers will like, and do not forget to periodically indicate your contacts in your posts. Entrepreneurs - tell us about the benefits of your product, its advantages, show the inside of its production, be open to customers. Flower sellers - write posts on VK about love, tell me that beautiful flowers will be a very good gift for your best friend, add romance and cuteness to the group. And the same examples apply to everyone else! Study the audience, interact with it, and then you will understand it.

And, for starters, a few examples of good posts. 1 and 2 - can be successfully used by the tourism business, or by some romantic or feminine destinations. 3 is a great option for the store community. 4 is an example of correct (top) and incorrect (bottom) situational content.

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